Would you benefit from creating a series of videos that educate potential clients? Absolutely! Yet, why do so few business owners actually take the time to create videos? Some business owners are uncomfortable appearing on video. Others simply don’t know what to say. Video is a great tool for promotion. I encourage you to create …
Category: Online Marketing
Apr 22
Tips to Automate your Marketing
The fact is that many small business owners are so busy just trying to get by that they do not consistently pursue their marketing. That’s a mistake. It takes time to build momentum. And when you build momentum, you don’t want to lose it. But, how do you stay on top of your marketing when …
Apr 19
How to Select Keywords to Improve SEO Video Featuring Social Media Expert Robert Velarde
It is critical that you select keywords that will improve your Search Engine Optimization (SEO). You want to leverage Google to attract new clients online. Social Media Expert Robert Velarde, Co-Founder of Successful Thinkers, recorded a great video sharing foundational principles for selecting keywords for your website. Watch this video to learn tips and strategies …
Apr 15
Increase your Visibility by Booking Interviews
An exciting method to reach a large audience is to book radio interviews. You can communicate with an interested group of people and develop trust and rapport. You can also use the opportunity to generate leads. So, what’s required to actually book an interview? Number one, you need to know what topic you plan to …
Jan 29
6 Keys to Optimize your WordPress Blog Posts
WordPress is a powerful tool to publish information online. As a blogger, you have an opportunity to share tips, strategies and techniques that will position you as an expert and attract clients online. At the heart of a WordPress site are blog posts. That is the content that will attract traffic online from search engines. …
Oct 21
Tips to Generate More Sales Online
Are you making money online? Or, do you struggle with trying to generate sales on the internet? Sometimes online marketing can seem like a bit of a mystery. It’s easy to slap something together quickly and post it online. But, do you think it’s really going to generate the same results as a well-planned strategy? …
Oct 14
Article Marketing Strategies to Increase Your Visibility
Are you taking enough action to get visitors to your website? Improving your online marketing results starts with taking frequent action to create content and post it on the internet. Every time you post something on the internet, be sure to include a link back to your site. And don’t just include a link to …
Jul 07
How to Create a Facebook Event
One of the ways to create visibility through social media is to create an event on Facebook. If you have an event, then you can promote it on Facebook and then link out to a registration page. The benefit is that this will create social proof and will provide an opportunity for viral marketing. Here …
Jun 16
Focus on Adding Value
Many years ago, I learned a valuable principle that I follow to this day. It is simple and yet it’s powerful. It is based on the fact that people do business with people they know, like and trust. So, how do you build trust and rapport? By implementing this simple principle: Focus on adding value. …
Dec 14
Secrets to Leverage LinkedIn Groups
LinkedIn is a great social network for connecting with your ideal clients. As much as I like Facebook, I think LinkedIn offers more of an ability to connect with a Person of Influence (POI). One of the best places to find your ideal customers and clients is in LinkedIn Groups. Here are 3 quick tips …
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