In today’s environment, online marketing is a critical component to achieve small business success.
You need to generate leads and earn sales online.
You need a free offer available on a Lead Capture Page.
You need sales pages to give people an opportunity to buy your products and services.
And you need to a method to get people to your sales page.
And you need one more thing…
An Information Product!
Let’s say you created an audio program and you shared high value content with listeners.
You could sell that Information Product on a sales page. Anyone who purchased the product would learn great ideas and information.
An Information Product can create a new source of revenue. Plus, it will position you as an expert and attract clients. You can also repurpose the content from your Information Product and use it to post content on your blog, write articles or create a free offer.
In addition, it provides a great way to build trust and rapport.
If you created an Information Product, what would you create? An audio program? A workbook? A DVD?
What topic would you write about?
Many of my clients have a message they want to share with the world.
What’s your message?
It’s time to monetize your content. It’s time to create an Information Product that will attract clients.
Do you have an idea for an Information Product?
Email me at rick(at)socialmediaoutcomes.com and share your idea.
I will send you an audio program with tips on how to create an information product.
Rick Cooper
Online Marketing and Social Media Trainer
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