Jul 23

Tips to Create Social Currency through LinkedIn Endorsements

Linkedin EndorsementsAre you interested in gaining favor with other people online?

There are many reasons to develop relationships with people online and a simply way to build goodwill is by creating social currency.

Social currency is created when you do something positive or favorable for another person through social media.

For example, if you spotlight someone on your Facebook Page and tag the person in the post, you will benefit the other person and they will know about it.

LinkedIn has a powerful feature which allows you to endorse someone else. The LinkedIn Endorsements feature is a simple way to acknowledge other people based on their skills.

You have always had the capability to get recommendations from people on LinkedIn. You can request a written recommendation from someone. It will show up on your LinkedIn Profile. You want to receive new recommendations from people on an ongoing basis.

Now, LinkedIn now gives you the capability to endorse someone based on a skill set.

When you endorse someone, they will be notified by email.This creates instant social currency. This will often result in the other person reciprocating and helping you.

Develop a frequent habit of endorsing people you know.Endorse them based on your experience with them and knowledge of what they do.

Follow up with people who endorse you. Thank them.Schedule a phone call to chat and learn more about what they do and how you can help each other.

Here’s a goal: Find 10 people to endorse every week.One of the nice things about this goal is it will get you into the habit of going to LinkedIn and looking at people’s profiles.

While you’re there, you may also consider sending them a private message or checking to see what groups you have in common. Then, visit the group and Like, Comment or add a Post.

Can you do me a favor?

Please visit my LinkedIn profile. Scroll down and look for the Skills and Expertise section. Look for “Social Media Marketing” and then click on the plus sign (+) next to it to endorse me. (Thanks!)

Click here to visit my LinkedIn Profile and endorse me:

http://www.linkedin.com/in/rickscooper

Rick Cooper

Rick is an Author, Speaker, and Coach. He is author of Seize your Opportunities, Marketing Magic, and Extreme Excellence. Rick works with small business owners who want to generate more leads online and increase sales on the internet.He specializes in working with Coaches, Speakers, and Experts. He helps them leverage their expertise to attract clients online. He has provided marketing consulting and support to some of the top speakers in the world.