Would you like to get more visitors to your blog?
One of the ways to attract attention is to select a compelling blog post title.
Beauty is in the eye of the beholder. Think about the blog post from the viewpoint of the reader.
What will encourage them to open and read your blog post?
Remember that people will often see your blog post title and just the first one or two sentences when searching for content on Google.
Here are 3 quick tips to write a compelling blog post:
1) Come up with a specific number of ideas
People find comfort in knowing there are a specific number of ideas to learn.
So, make it simple and tell them how many ideas they are going to learn.
A typical blog post is about 200 – 400 words. I found that the ideal number of tips to share in a typical blog posts is 3 points.
2) Use buzz words to grab attention
Think about your audience. What do they care about?
It’s important to understand what will grab their attention.
Identify key words they will relate to.
Also, think about what words not to use. For example, don’t use words that might repel your audience.
3) Start with a benefit
A simple technique you can use to interest people is to include a benefit statement in the title.
Benefits give people a reason to want to read your blog post.
Here is a quick list of benefits:
- Save time
- Save money
- Make money
- Find happiness
- Live with passion
- Better relationships
- Reach your full potential
I like to come up with a good blog post title when I first start writing. Then, I go back and edit the title later.
This allows me to create a final compelling title to publish online.
Focus on completion, not perfection. You don’t need a perfect title. You need one good enough to publish your blog post.
Rick Cooper
Online Marketing and Social Media Expert
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