Jun 29
When you declare yourself an expert, the next step is to begin creating content. Experts are knowledgeable. They have information and want to share it with others. Some of the more advanced marketing strategies all depend on having content. Public speaking, teleseminars, webinars and information products all depend on having great content to be effective. …
May 24
Twitter is a great tool for people who want to attract clients and find joint venture partners. I’ve heard a lot of feedback that some people don’t really understand Twitter or how to use it. Are you clear about you can leverage Twitter? One of the ways I use Twitter is to search for people …
May 21
One of the simplest steps you can take to attract clients is to simply identify your ideal clients. Yes, it’s important to identify a niche market. You’re going to be so much more successful in your professional services business if you choose a specific market to serve. Here are a few of the benefits: 1. …
Feb 06
“Do you think a coach needs a niche in order to succeed?” No. But, I think most coaches will find success more quickly once they do select the right niche market for them. And, it will make the marketing process so much simpler and more effective. Yes, a lot of this does come down to …
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