May 04

Launch a Marketing Campaign

Marketing_Campaign_LaunchI love marketing. And one of my favorite aspects of marketing is the ability to create a campaign. What is a marketing campaign? In essence, it’s a project with a goal. There is a start and an end. You track your results and compare them to your goals.

Here are a few examples of marketing campaigns:

-Run a series of ads to promote an event.

-Host a series of teleseminars to promote a new program.

-Create an autoresponder series to upsell from a free opt in to a low cost product.

Marketing campaigns are often tied to a product launch. It helps to have a defined marketing plan to ensure the success of your launch.

What is one marketing campaign you can run in the next 90 days? What product or program are you launching in the next year that would benefit from a marketing campaign?

Take the time now to commit to create a marketing campaign.

If you want some accountability to make it happen, send me an email at info@rickscooper.com.

Rick Cooper
Marketing Coach

 

Rick Cooper

Rick is an Author, Speaker, and Coach. He is author of Seize your Opportunities, Marketing Magic, and Extreme Excellence. Rick works with small business owners who want to generate more leads online and increase sales on the internet.He specializes in working with Coaches, Speakers, and Experts. He helps them leverage their expertise to attract clients online. He has provided marketing consulting and support to some of the top speakers in the world.