May 21

The First Step to Attract Clients

Step to Attract ClientsOne of the simplest steps you can take to attract clients is to simply identify your ideal clients. Yes, it’s important to identify a niche market. You’re going to be so much more successful in your professional services business if you choose a specific market to serve.

Here are a few of the benefits:

1. You will be able to craft a more compelling message

Don’t settle for a plain message that targets everyone! Write a compelling message that speaks to your audience. People pay copywriters thousands of dollars for a compelling sales letter. Start now and use the same principles.

2. It will be easier to get referrals

Would you like to have referrals coming in every day? You’re going to attract more referrals by clearly identifying and communicating who your ideal clients are. I call it planting a seed.

3. You can become recognized as THE expert for your market

Experts get paid more. Need I say more? Okay. You will attract the best clients by demonstrating your expertise. Write, speak, and get publicity. It all helps!

Craft a Compelling Message that Attracts Clients!

What’s your next step in identifying your ideal clients? This is not a one time activity. You should evaluate your client base a few times a year and make sure you’re on track.

Attract your ideal clients and build the business of your dreams!

Rick Cooper
Online Marketing and Social Media Trainer

Rick Cooper

Rick is an Author, Speaker, and Coach. He is author of Seize your Opportunities, Marketing Magic, and Extreme Excellence. Rick works with small business owners who want to generate more leads online and increase sales on the internet.He specializes in working with Coaches, Speakers, and Experts. He helps them leverage their expertise to attract clients online. He has provided marketing consulting and support to some of the top speakers in the world.