Are you creating videos?
If not, now is a great time to get started. Make this year the year of video for you.
Videos are a great way to create leverage.
I like videos because it’s a little like cloning yourself. Once you create a video, there is version of yourself out there on the internet sharing the same message over and over.
What message would you like to share with the world?
YouTube is a great site to post your videos and reach a new audience.
Even better than that though is the opportunity to share your videos in multiple places.
Here are some tips to leverage your online videos:
- Share videos on Facebook
- Tweet your videos on Twitter
- Embed your videos on LinkedIn
- Pin your videos on Pinterest
- Email your videos
So, what does it take to create a video for YouTube?
Here are 3 quick tips to create a video:
1. Keep your videos short
I recommend you limit your videos to only 2-3 minutes.
2. Create an outline and a script
Determine exactly what to say in your video and practice it.
3. Strive for 1 take
You will accelerate the process to create and post your videos if you don’t have to edit them. So, record your video a few times and use the best one. If possible, record it in 1 take.
You don’t have to create a perfect video to get results. Do your best to record videos. You will improve over time.
Once you upload your video to YouTube, be sure to name the title of the video and add a description. Add tags which will improve SEO for your video. You can also do some simple editing to your video including adding annotations. That allows you to add text over the video. For example, you can include a website address.
All in all, online videos are a great way to share your message. Videos can be used to generate leads, invite people to events and set appointments. They can even be used to sell a product.
Get started in creating videos today and email me the link to your YouTube channel!
Rick Cooper
Online Marketing and Social Media Trainer
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