Aug 28
I love sales and marketing. It’s one of my passions in life. And I love sharing ideas with people to provide an opportunity to experience a transformation that can improve their results. I learned an idea from my mentor Eric Lofholm a few years ago that sums up this sentiment. He said educate first before …
Jun 29
When you declare yourself an expert, the next step is to begin creating content. Experts are knowledgeable. They have information and want to share it with others. Some of the more advanced marketing strategies all depend on having content. Public speaking, teleseminars, webinars and information products all depend on having great content to be effective. …
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