One of the secrets to build an effective network on Facebook is to use Facebook Groups. You can find friends, business associates, potential clients and Joint Venture Partners within Facebook Groups. You need a strategy to find Facebook groups, post to them and build relationships. And you need a method to determine when to add friends.
When you join a Facebook Group, you can immediately view the Member List. Check to see who are members. This will help in determining how active you want to be in the group. You can also like, comment and in most cases add new posts. But, be careful not to post too quickly. Take time to ease into the group and become a valuable resource.
Want to learn more about how to leverage Facebook Groups?
I created a short guide with a list of tips to leverage Facebook Groups.
6 Strategies to Leverage Facebook Groups
Right-click on the PDF icon below and download the file:
Or click here to open the report on 6 Strategies to Leverage Facebook Groups
I encourage you to download and print this short one page guide.
Facebook Events
One of the strategies I share in the report is on setting up Facebook events. You can actually create an event in a Facebook Group and then automatically invite people to the event.
If you are unfamiliar with how to create a Facebook event, you can find a step by step process to create an event on my blog. This is the process to create an event from the home page of Facebook. You can also create events from your business Facebook Page and from a Facebook Group.
Click here to read my blog post on creating a Facebook Event.
How Often Should You Post in Facebook Groups?
Here’s a quick tip that will help you to become more active in Facebook Groups. Let’s say you’re a member of 50 Facebook Groups. You can’t be active in all of them. Pick your top 20. Then, post in one group every business day. That’s 5 groups a week or 20 for the month. What about the other groups? As time permits, go visit the other groups and like or comment on posts. Just showing up will often attract people to you. You may find you receive more friend requests over time.
Rick Cooper
Online Marketing and Social Media Trainer
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