Category Archive: Lead Generation

Mar 24

The Magic of Email Marketing and Why You Need to Build Your Email List

I am still surprised at how few small business owners take advantage of the power of Email Marketing. What’s more powerful than having ongoing access to prospective clients so you can add value, build trust and rapport and lead them to a next step in working with you? Email Marketing is an extremely cost effective …

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Sep 07

How to Create an Effective Call to Action in your Email Messages

One of my favorite online marketing strategies is email marketing. Why do I like email marketing? Here are a Few Reasons to Use Email Marketing: 1. Email is ubiquitous Everyone has an email account and many people have multiple email accounts. 2. People check email every day Most people have a habit of checking their …

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Aug 19

Effective Strategies to Follow Up on New Leads

There are two very important things you need to do in your business: Take care of customers Follow up with prospects It’s that simple, you see. But, for whatever reason, business owners tend to get sidetracked. They tend to focus on everything else, except that which will most bring more money in the door. What …

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Aug 05

3 Incredible Reasons to do Radio Interviews

Would you like to attract more people online? One of the secrets to get your message out there and reach more people is to use interviews. I have given interviews many times over the years. I was interviewed by world-renowned Marketing and Business Building Expert Jim Palmer on his Stick Like Glue Podcast. I received …

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Jul 29

Rick Cooper Talks about Video Marketing on Black Belt Selling Radio

Social Media Marketing Expert Rick Cooper will be featured on Black Belt Selling Radio on Friday, July 31st at 10:30am Pacific. The show is hosted by Anna and Stephanie Scheller. About Anna Scheller: Anna Scheller is a dynamic speaker with a heart to help people create more sales. As an educator for over 20 years, …

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Jul 25

Leveraging the Power of Video to Generate Leads Online

It’s amazing how few small business owners are tapping into the power of video to attract new clients. It’s a great strategy for lead generation. And let’s face, every business needs more leads. Watch my Video Now to Learn More about Leveraging Video How many videos do you watch each week? If you are like …

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Dec 18

The Power of Creating a Sequential Video Marketing Campaign

I want to share an advanced strategy with you. Every year, small business owners decide to start recording videos to post online. It’s a great strategy. It will help to build trust and rapport. Videos can help to generate leads. One day, I was talking to one of my clients who is a Sales Coach. …

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Nov 25

Establishing Online Marketing Goals for your Business

Have you set your online marketing goals for the next quarter? Many small business owners don’t take the time to write down their goals. How can you know whether you are making progress unless you know what you are trying to accomplish? Goals help to drive activity. They keep you motivated and on track. Goals …

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Sep 13

Build Trust and Rapport Online Automatically

Many small business owners lack a way to consistently build trust and rapport online. It starts with having a way to communicate with potential clients on an ongoing basis. Learn how you can begin reaching clients and prospects more consistently with your message. Watch my Video Now… Get my FREE Report on 7 Steps to …

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