April 2017 archive

How to Create Engagement on Facebook Using Questions

There is a value in creating engagement with members of your social network. Why is it important to create engagement? It’s just like meeting people in person. You will learn a lot more if you talk instead of just staring at each other. There is an art in having conversations offline. And there is an …

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Speaker Marketing Tips: Developing a Bundle

So, you are a public speaker. What do you have to offer potential clients? As a speaker, you have an amazing array of options. All you have to do is utilize your creativity. Are you a creative person? Simply tap into your creativity and create something you can monetize. Let me share a little secret …

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Strategies to Create Buzz Online: Teasers

How do you get people talking online about your product, service or program? As a small business owner, you need to leverage every resource you have available to create buzz online. First, consider that you should not try to create buzz too often. You can wear out your audience with constant hype. It is best …

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Tips to Leverage Marketing Swipe Files

When it comes to creating marketing copy, you don’t have to start from scratch. You can find inspiration from your own past marketing efforts. And you can borrow ideas from others. The most common method is by creating a swipe file. Let me give you a simple example. Have you ever been to a trade …

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