{"id":95,"date":"2009-04-14T08:30:00","date_gmt":"2009-04-14T08:30:00","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/lou-bortone-building-a-strong-brand-in-a-weak-economy\/"},"modified":"2009-04-14T08:30:00","modified_gmt":"2009-04-14T08:30:00","slug":"lou-bortone-building-a-strong-brand-in-a-weak-economy","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/lou-bortone-building-a-strong-brand-in-a-weak-economy\/","title":{"rendered":"Lou Bortone is the April 15th Guest on Attracting Ideal Clients Show"},"content":{"rendered":"<p style=\"text-align: center;\"><a href=\"http:\/\/www.blogtalkradio.com\/thepdapro\/2009\/02\/11\/Time-to-Get-Your-net-in-Gear\" onclick=\"window.open(this.href,&#39;_blank&#39;,&#39;scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0&#39;); return false\" style=\"display: block;\"><img decoding=\"async\" alt=\"Blog_talk\" border=\"0\" class=\"at-xid-6a00d83455448769e2010536fa0aa1970b \" src=\"http:\/\/rickcooper.typepad.com\/.a\/6a00d83455448769e2010536fa0aa1970b-800wi\" title=\"Blog_talk\" \/><\/a> <\/p>\n<p>Tune in on April 15th for Attracting Ideal Clients, aired on BlogTalkRadio. We&#39;ll be talking about visibility, exposure and awareness of a Strong Brand especially in a weak economy.<br \/>Attracting Ideal Clients on BlogTalkRadio.<\/p>\n<p><a href=\"http:\/\/rickcooper.typepad.com\/.a\/6a00d83455448769e201156f0055b0970c-pi\" style=\"float: left;\"><img decoding=\"async\" alt=\"Lou_bortone2\" class=\"at-xid-6a00d83455448769e201156f0055b0970c \" src=\"http:\/\/rickcooper.typepad.com\/.a\/6a00d83455448769e201156f0055b0970c-320wi\" style=\"margin: 0px 5px 5px 0px;\" \/><\/a><br \/>\n<strong>Building a Strong Brand in a Weak Economy<\/strong><br \/>April 15th (Episode 27)<br \/>3pm Pacific \/ 5pm Central \/ 6pm Eastern<\/p>\n<p>In today\u2019s tumultuous economy and hyper-competitive market, if you do not have a breakthrough brand, you are done for! Fortunately, you can compete with the big guys and level the playing field with a little creativity and some simple Web 2.0 technology. Is this your new secret weapon? Online Video! This presentation will show you how to build and expand your brand using Online Video.<\/p>\n<p><strong>In this program you learn: <\/strong><br \/>&gt; Use Online Video as a personal branding strategy<br \/>&gt; Increase traffic to your website with video<br \/>&gt; Expand your online presence with your video<br \/>&gt; Use a few simple tips and tricks to look great on camera<br \/>&gt; Add your own personality to your videos to make them unique and memorable<\/p>\n<p><strong>Special Guest: Lou Bortone<\/strong><br \/>Tune in monthly on the 2nd Wednesday at 3pm Pacific Time:<br \/><a href=\"http:\/\/www.blogtalkradio.com\/thepdapro\">http:\/\/www.blogtalkradio.com\/thepdapro<\/a><\/p>\n<p>Listen online (live or archived)<br \/><a href=\"http:\/\/www.blogtalkradio.com\/thepdapro\/2009\/04\/15\/Building-a-Strong-Brand-in-a-Weak-Economy\">Click Here to Set a Reminder for the Show<\/a><\/p>\n<p>Subscribe to the podcast &#8211; Click the link below or copy and paste link into iTunes:<br \/><a href=\"http:\/\/feeds.feedburner.com\/AttractingIdealClients\">http:\/\/feeds.feedburner.com\/AttractingIdealClients<\/a><\/p>\n<p><strong>About our Guest: Lou Bortone<\/strong><\/p>\n<p>Lou Bortone grew up in the TV industry and has been involved in all aspects of the entertainment business for more than 20 years. After working in television and radio in Boston, Lou set out for Los Angeles with no job, but plenty of big dreams. After one week in Hollywood, he landed his first entertainment industry gig as National Promotion Manager for E! Entertainment Television. Later, Lou rose up the ranks at Saban Entertainment and the Fox Kids Network, eventually becoming a Senior Vice President at Fox Family Worldwide, then a division of Fox. Today, Lou is a writer, producer and online branding consultant who teaches entrepreneurs how to build breakthrough brands on the Internet, with services such as copywriting, online video, marketing, coaching and creative support. Lou also produces a weekly unique and light-hearted videoblog called LouTube. His website is at <a href=\"http:\/\/www.BigIdeasGuy.com\">www.BigIdeasGuy.com<\/a>.<\/p>\n<p><font size=\"2\"><span style=\"color: #0033cc;\"><strong>Rick S. Cooper, MBA<\/strong><br \/>\nThe Attraction Marketing Expert<br \/>Entrepreneur Success Coach<\/span><\/font><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tune in on April 15th for Attracting Ideal Clients, aired on BlogTalkRadio. We&#39;ll be talking about visibility, exposure and awareness of a Strong Brand especially in a weak economy.Attracting Ideal Clients on BlogTalkRadio. Building a Strong Brand in a Weak EconomyApril 15th (Episode 27)3pm Pacific \/ 5pm Central \/ 6pm Eastern In today\u2019s tumultuous economy &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/socialmediaoutcomes.com\/go\/lou-bortone-building-a-strong-brand-in-a-weak-economy\/\">Continue reading<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[1],"tags":[187,195,178,196,76,12],"class_list":["post-95","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-attraction","tag-branding","tag-clients","tag-lou-bortone","tag-online-video","tag-rick-cooper","item-wrap"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-1x","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/95","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/comments?post=95"}],"version-history":[{"count":0,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/95\/revisions"}],"wp:attachment":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/media?parent=95"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/categories?post=95"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/tags?post=95"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}