{"id":554,"date":"2013-03-12T03:43:06","date_gmt":"2013-03-12T03:43:06","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/?p=554"},"modified":"2013-03-12T04:32:21","modified_gmt":"2013-03-12T04:32:21","slug":"build-brand-awareness-through-social-media","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/build-brand-awareness-through-social-media\/","title":{"rendered":"Build Brand Awareness through Social Media"},"content":{"rendered":"<p>You&#8217;re investing a lot of time on social media, but are you creating leverage through social sharing?<\/p>\n<p>Post, monitor and engage. These are the techniques that help to drive interaction, add friends and get results.<\/p>\n<p>You also have an opportunity to create awareness for your business.<\/p>\n<h1>Create Branded Images<\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright  wp-image-556\" alt=\"Post Consistently on Social Media\" src=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/03\/post-consistently-on-social-media.jpg\" width=\"318\" height=\"237\" srcset=\"https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/03\/post-consistently-on-social-media.jpg 398w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/03\/post-consistently-on-social-media-300x223.jpg 300w\" sizes=\"auto, (max-width: 318px) 100vw, 318px\" \/>You can create images to post on Facebook, Twitter or Pinterest to create more visibility.<\/p>\n<p>One technique I am using is to create a series of images that include some of my branding elements.<\/p>\n<p>The images include my photo and logo. They will also use the same colors as appear in my other marketing collateral.<\/p>\n<p>The images feature a value added quote from me. The purpose is to create something that people will like and comment on.<\/p>\n<p>Some people may also share the images as well, creating a viral marketing effect which will allow other people to see the image.<\/p>\n<p>You can do the same thing.<\/p>\n<h1>Create Quote Graphics<\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-559\" alt=\"Goals and Accomplishment\" src=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/03\/goals-and-accomplishment-jim-rohn-300x215.jpg\" width=\"300\" height=\"215\" srcset=\"https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/03\/goals-and-accomplishment-jim-rohn-300x215.jpg 300w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/03\/goals-and-accomplishment-jim-rohn.jpg 638w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>You can also create quote graphics that do not include your logo. Pick a royalty-free image, put a text box over the image with a quote and then add your website address.<\/p>\n<p>You can post the images multiple times. People have a short term memory. Not only that, whenever you post an image, only a portion of your friends and followers will actually see it.<\/p>\n<p>This is just one idea. You can probably come up with additional ideas. It just takes a little creativity.<\/p>\n<p>Look for ways to add value through social media. Make it fun!<\/p>\n<p><strong>Rick Cooper<\/strong><br \/>\nOnline Marketing and Social Media Trainer<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You&#8217;re investing a lot of time on social media, but are you creating leverage through social sharing? Post, monitor and engage. These are the techniques that help to drive interaction, add friends and get results. You also have an opportunity to create awareness for your business. Create Branded Images You can create images to post &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/socialmediaoutcomes.com\/go\/build-brand-awareness-through-social-media\/\">Continue reading<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[42,13,14],"tags":[195,9,346,10,347],"class_list":["post-554","post","type-post","status-publish","format-standard","hentry","category-marketing-2","category-social-marketing","category-social-media","tag-branding","tag-facebook","tag-pinterest","tag-twitter","tag-viral-marketing","item-wrap"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-8W","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/554","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/comments?post=554"}],"version-history":[{"count":11,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/554\/revisions"}],"predecessor-version":[{"id":568,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/554\/revisions\/568"}],"wp:attachment":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/media?parent=554"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/categories?post=554"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/tags?post=554"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}