{"id":53,"date":"2011-05-04T07:18:12","date_gmt":"2011-05-04T07:18:12","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/launch-a-marketing-campaign\/"},"modified":"2014-12-16T07:24:33","modified_gmt":"2014-12-16T07:24:33","slug":"launch-a-marketing-campaign","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/launch-a-marketing-campaign\/","title":{"rendered":"Launch a Marketing Campaign"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-1174\" src=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2011\/05\/Marketing_Campaign_Launch-300x300.jpg\" alt=\"Marketing_Campaign_Launch\" width=\"300\" height=\"300\" srcset=\"https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2011\/05\/Marketing_Campaign_Launch-300x300.jpg 300w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2011\/05\/Marketing_Campaign_Launch-150x150.jpg 150w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2011\/05\/Marketing_Campaign_Launch.jpg 320w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>I love marketing. And one of my favorite aspects of marketing is the ability to create a campaign. What is a marketing campaign? In essence, it\u2019s a project with a goal. There is a start and an end. You track your results and compare them to your goals.<\/p>\n<p>Here are a few examples of marketing campaigns:<\/p>\n<p>-Run a series of ads to promote an event.<\/p>\n<p>-Host a series of teleseminars to promote a new program.<\/p>\n<p>-Create an autoresponder series to upsell from a free opt in to a low cost product.<\/p>\n<p>Marketing campaigns are often tied to a product launch. It helps to have a defined marketing plan to ensure the success of your launch.<\/p>\n<p>What is one marketing campaign you can run in the next 90 days? What product or program are you launching in the next year that would benefit from a marketing campaign?<\/p>\n<p>Take the time now to commit to create a marketing campaign.<\/p>\n<p>If you want some accountability to make it happen, send me an email at info@rickscooper.com.<\/p>\n<p><span style=\"color: #0000bf;\"><strong>Rick Cooper<\/strong><\/span><br \/>\n<span style=\"color: #0000bf;\"><strong>Marketing Coach<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I love marketing. And one of my favorite aspects of marketing is the ability to create a campaign. What is a marketing campaign? In essence, it\u2019s a project with a goal. There is a start and an end. You track your results and compare them to your goals. Here are a few examples of marketing &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/socialmediaoutcomes.com\/go\/launch-a-marketing-campaign\/\">Continue reading<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[42,21],"tags":[81,79,78,80,46],"class_list":["post-53","post","type-post","status-publish","format-standard","hentry","category-marketing-2","category-online-marketing-2","tag-accountability","tag-launch","tag-marketing-campaign","tag-product-launch","tag-teleseminars-2","item-wrap"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-R","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/53","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/comments?post=53"}],"version-history":[{"count":1,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/53\/revisions"}],"predecessor-version":[{"id":1175,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/53\/revisions\/1175"}],"wp:attachment":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/media?parent=53"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/categories?post=53"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/tags?post=53"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}