{"id":51,"date":"2011-05-07T14:13:47","date_gmt":"2011-05-07T14:13:47","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/the-power-of-simplicity\/"},"modified":"2014-11-25T23:24:16","modified_gmt":"2014-11-25T23:24:16","slug":"the-power-of-simplicity","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/the-power-of-simplicity\/","title":{"rendered":"The Power of Simplicity"},"content":{"rendered":"

\"TheThink about your marketing. What are you doing that\u2019s repeatable and duplicatable?<\/p>\n

There is a power in simplicity. Too often we try to make things too complex. This is bad. You will be much more likely to repeat something that is simple.<\/p>\n

When I coach clients, I\u2019m often surprised at how much they are doing that has minimal to no benefit. There\u2019s a simple rule in marketing and sales: Focus on revenue producing activities.<\/p>\n

What are some of the marketing activities you can do that will yield the best results?<\/p>\n

-Lead generation<\/p>\n

-Lead conversion<\/p>\n

-Email marketing<\/p>\n

-Creating a new lead capture page<\/p>\n

-Creating a freebie (Irresistible Free Offer)<\/p>\n

-Creating an online sales page<\/p>\n

-Pay per click advertising<\/p>\n

-Product launches<\/p>\n

-Joint ventures<\/p>\n

-Affiliate marketing<\/p>\n

-Blogging<\/p>\n

-Social media activities<\/p>\n

-Promoting live events<\/p>\n

-Online video<\/p>\n

-Posting articles on article directories<\/p>\n

-Posting your business profile on a directory<\/p>\n

These are all great ideas. And there are many more.<\/p>\n

Learn more about how to improve your online marketing.<\/p>\n

Want more ideas to market your business online?<\/p>\n

Click Here to receive Instant Access to two free audio programs<\/a><\/p>\n

Rick Cooper<\/strong><\/span>
\nOnline Marketing Expert<\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Think about your marketing. What are you doing that\u2019s repeatable and duplicatable? There is a power in simplicity. Too often we try to make things too complex. This is bad. You will be much more likely to repeat something that is simple. When I coach clients, I\u2019m often surprised at how much they are doing … <\/p>\n

Continue reading<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[4,6,61,19,21],"tags":[74,72,77,73,8,76,75,12,16],"class_list":["post-51","post","type-post","status-publish","format-standard","hentry","category-article-marketing","category-blogs","category-email-marketing","category-entrepreneur","category-online-marketing-2","tag-affiliate-marketing","tag-blogging","tag-irresistible-free-offer","tag-joint-ventures","tag-online-marketing","tag-online-video","tag-product-launches","tag-rick-cooper","tag-social-media-2","item-wrap"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-P","jetpack-related-posts":[{"id":1188,"url":"https:\/\/socialmediaoutcomes.com\/go\/power-of-creating-a-sequential-video-marketing-campaign\/","url_meta":{"origin":51,"position":0},"title":"The Power of Creating a Sequential Video Marketing Campaign","author":"Rick Cooper","date":"December 18, 2014","format":false,"excerpt":"I want to share an advanced strategy with you. Every year, small business owners decide to start recording videos to post online. It's a great strategy. It will help to build trust and rapport. Videos can help to generate leads. One day, I was talking to one of my clients\u2026","rel":"","context":"In "Lead Generation"","block_context":{"text":"Lead Generation","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/lead-generation\/"},"img":{"alt_text":"Sequential Video Marketing Campaign","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2014\/12\/sequential-video-marketing-campaign-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2083,"url":"https:\/\/socialmediaoutcomes.com\/go\/3-simple-tips-to-create-a-video-script\/","url_meta":{"origin":51,"position":1},"title":"3 Simple Tips to Create a Video Script","author":"Rick Cooper","date":"December 12, 2016","format":false,"excerpt":"What's holding you back from creating more videos? Maybe you just don't know what to say. I have 3 amazing Video Scripting Power Tips to share with you: 1. Write it as a blog post When it comes to scripting a video, pretend like you are writing a blog post.\u2026","rel":"","context":"In "Communication"","block_context":{"text":"Communication","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/communication\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/12\/3-simple-tips-to-create-a-video-script.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/12\/3-simple-tips-to-create-a-video-script.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/12\/3-simple-tips-to-create-a-video-script.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":1314,"url":"https:\/\/socialmediaoutcomes.com\/go\/leveraging-the-power-of-consistency-in-your-marketing\/","url_meta":{"origin":51,"position":2},"title":"Leveraging the Power of Consistency in your Marketing","author":"Rick Cooper","date":"February 10, 2015","format":false,"excerpt":"Are you following a consistent strategy to build your business? Or do you have a hit and miss strategy? Unfortunately for many business owners, they are not marketing their business consistently. Take a look at your bottom line results. Are you achieving your goals or falling short? Improving Marketing Results\u2026","rel":"","context":"In "Content Marketing"","block_context":{"text":"Content Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/content-marketing\/"},"img":{"alt_text":"Marketing Consistency","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2015\/02\/marketing-consistency-300x200.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2161,"url":"https:\/\/socialmediaoutcomes.com\/go\/the-magic-of-email-marketing-and-why-you-need-to-build-your-email-list\/","url_meta":{"origin":51,"position":3},"title":"The Magic of Email Marketing and Why You Need to Build Your Email List","author":"Rick Cooper","date":"March 24, 2017","format":false,"excerpt":"I am still surprised at how few small business owners take advantage of the power of Email Marketing. What's more powerful than having ongoing access to prospective clients so you can add value, build trust and rapport and lead them to a next step in working with you? Email Marketing\u2026","rel":"","context":"In "Email Marketing"","block_context":{"text":"Email Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/email-marketing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2017\/03\/why-you-need-build-your-email-list.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2017\/03\/why-you-need-build-your-email-list.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2017\/03\/why-you-need-build-your-email-list.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":2267,"url":"https:\/\/socialmediaoutcomes.com\/go\/5-ways-to-make-your-campaign-emails-more-compelling\/","url_meta":{"origin":51,"position":4},"title":"5 Ways to Make your Campaign Emails More Compelling","author":"Rick Cooper","date":"September 18, 2017","format":false,"excerpt":"Email marketing is an effective strategy for adding value. You can send a solo email. Or you can schedule a whole email marketing campaign. Email campaigns allow you to systematically build trust and rapport and share details of an offer or opportunity over time. 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Improving your online marketing results starts with taking frequent action to create content and post it on the internet. Every time you post something on the internet, be sure to include a link back to your site. 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