{"id":413,"date":"2012-11-11T06:20:41","date_gmt":"2012-11-11T06:20:41","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/?p=413"},"modified":"2012-11-11T17:18:48","modified_gmt":"2012-11-11T17:18:48","slug":"developing-your-social-media-influence","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/developing-your-social-media-influence\/","title":{"rendered":"Developing your Social Media Influence"},"content":{"rendered":"<p><a href=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2012\/11\/michele-jennae.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2012\/11\/michele-jennae.jpg\" alt=\"\" title=\"Michele Jennae\" width=\"200\" height=\"300\" class=\"alignright size-full wp-image-415\" \/><\/a>Michele Jennae is Founder of influenSPHERE, a company dedicated to helping people strategically expand their sphere of influence.<\/p>\n<p>I first met Michele through Twitter. I liked her posts on Twitter and started retweeting her posts. She retweeted some of my posts too. Social media makes it easy to share someone else&#8217;s content. I share other people\u2019s content as a way to deliver value to my readers and build social currency.<\/p>\n<p>Michele is great at communicating on social media. She engages people and has a dialogue with them. And she shares inspirational messages. <\/p>\n<p>Twitter was a great place to get acquainted. Next, we became friends on Facebook. It&#8217;s easier to chat on Facebook. People tend to share more personal information on Facebook including pictures. It&#8217;s easier to make a personal connection.<\/p>\n<p>What&#8217;s interesting is that we live in the same area, yet we had never met each other in person. And we both do a lot of networking.<\/p>\n<p>At the time, Michele had a radio show on BlogTalkRadio. One day, we decided to chat by phone. We had a great conversation and it gave us a better opportunity to learn about each other&#8217;s business model. Michele invited me to be a guest on her radio show. It was a great show. We talked about networking strategies and social media.<\/p>\n<p>We are both members of the Sacramento Speakers Network, a Meetup Group. One month, we discovered we were both planning to attend the Meetup. We were excited about finally having a chance to meet in person.<\/p>\n<p>We had communicated together on multiple social networks and finally had a chance to meet in person. The room was small and there were over 50 people at the event. We could see each other from across the room but could not reach each other.<\/p>\n<p>Finally, the event ended and I made my way over to her. We chatted for a few minutes and it was like we had known each other for years. <\/p>\n<p>Social media is a powerful tool for communication. You can meet people, develop relationships and do business together. <\/p>\n<p>Michele&#8217;s focus these days is on the art of business and the business of the arts. Michele and I stay in touch and look for ways to support each other. That\u2019s what friends do.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Michele Jennae is Founder of influenSPHERE, a company dedicated to helping people strategically expand their sphere of influence. I first met Michele through Twitter. I liked her posts on Twitter and started retweeting her posts. She retweeted some of my posts too. Social media makes it easy to share someone else&#8217;s content. I share other &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/socialmediaoutcomes.com\/go\/developing-your-social-media-influence\/\">Continue reading<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[23,13,14,15],"tags":[9,342,12,10],"class_list":["post-413","post","type-post","status-publish","format-standard","hentry","category-communication","category-social-marketing","category-social-media","category-social-networking","tag-facebook","tag-michele-jennae","tag-rick-cooper","tag-twitter","item-wrap"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-6F","jetpack-related-posts":[{"id":1367,"url":"https:\/\/socialmediaoutcomes.com\/go\/viral-marketing-strategies-for-social-media\/","url_meta":{"origin":413,"position":0},"title":"Viral Marketing Strategies for Social Media","author":"Rick Cooper","date":"March 17, 2015","format":false,"excerpt":"Traditional advertising such as radio, TV and newpaper ads are expensive. And their results are limited. Social media is inexpensive and has great potential. One advantage of social media is that it can create viral marketing. Viral marketing is getting other people to share your message. Think of a viral\u2026","rel":"","context":"In &quot;Attraction Marketing&quot;","block_context":{"text":"Attraction Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/attraction-marketing\/"},"img":{"alt_text":"Viral Marketing","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2015\/03\/viral-marketing-300x290.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2039,"url":"https:\/\/socialmediaoutcomes.com\/go\/save-time-and-effort-on-social-media-using-this-powerful-technique\/","url_meta":{"origin":413,"position":1},"title":"Save Time and Effort on Social Media Using This Powerful Technique","author":"Rick Cooper","date":"October 26, 2016","format":false,"excerpt":"\"You can be professional while also 'keeping it real' with your customers. By interacting with customers in a less formal way, you'll build a strong human connection that helps build brand loyalty.\" ~David Hauser One of the challenges business owners have with social media is that they feel the need\u2026","rel":"","context":"In &quot;Communication&quot;","block_context":{"text":"Communication","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/communication\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/10\/save-time-and-effort-on-social-media-using-this-powerful-technique.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/10\/save-time-and-effort-on-social-media-using-this-powerful-technique.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/10\/save-time-and-effort-on-social-media-using-this-powerful-technique.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":45,"url":"https:\/\/socialmediaoutcomes.com\/go\/social-media-tips-to-network-online\/","url_meta":{"origin":413,"position":2},"title":"Social Media Tips to Network Online","author":"Rick Cooper","date":"May 24, 2011","format":false,"excerpt":"Social Media offers huge potential to market your business online. But, that doesn't mean you should just spam people. You need to connect, develop relationships and add value. In this video I share several critical ideas to help you leverage social media sites like Facebook and Twitter. Watch this Video\u2026","rel":"","context":"In &quot;Online Marketing&quot;","block_context":{"text":"Online Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/online-marketing-2\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":776,"url":"https:\/\/socialmediaoutcomes.com\/go\/social-media-etiquette-for-small-business-owners\/","url_meta":{"origin":413,"position":3},"title":"Social Media Etiquette for Small Business Owners","author":"Rick Cooper","date":"July 23, 2013","format":false,"excerpt":"As a social media trainer, I observe a lot of people using great techniques to reach people on sites like Facebook, Twitter and LinkedIn. There are many ways to use social media to connect and communicate with people online. It\u2019s easy to develop relationships and support others. I have also\u2026","rel":"","context":"In &quot;Facebook Marketing&quot;","block_context":{"text":"Facebook Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/facebook-marketing\/"},"img":{"alt_text":"Social Media Etiquette","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/07\/Social-Media-Etiquette.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1988,"url":"https:\/\/socialmediaoutcomes.com\/go\/use-graphics-on-social-media-to-create-engagement-and-attract-clients\/","url_meta":{"origin":413,"position":4},"title":"Use Graphics on Social Media to Create Engagement and Attract Clients","author":"Rick Cooper","date":"September 29, 2016","format":false,"excerpt":"Live-streaming video is all the rage right now. And the fact of the matter is that many people will not take the time to watch a 15 minute Facebook Live broadcast. Images Grab Attention They will, however, take 15 seconds to look at a graphic posted on social media. And\u2026","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/social-media\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/use-graphics-on-social-media-to-create-engagement-and-attract-clients.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/use-graphics-on-social-media-to-create-engagement-and-attract-clients.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/use-graphics-on-social-media-to-create-engagement-and-attract-clients.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":2145,"url":"https:\/\/socialmediaoutcomes.com\/go\/how-to-prepare-for-calls-using-social-media-sites\/","url_meta":{"origin":413,"position":5},"title":"How to Prepare for Calls Using Social Media Sites","author":"Rick Cooper","date":"March 21, 2017","format":false,"excerpt":"Social Media is a great tool for building relationships. And not only is it useful for building relationships online, you can also use it to build relationships by phone. You can learn a lot about people just by visiting their social media profiles. You can learn where they live, what\u2026","rel":"","context":"In &quot;Facebook Marketing&quot;","block_context":{"text":"Facebook Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/facebook-marketing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2017\/03\/how-to-prepare-for-calls-using-social-media-sites.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2017\/03\/how-to-prepare-for-calls-using-social-media-sites.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2017\/03\/how-to-prepare-for-calls-using-social-media-sites.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]}],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/comments?post=413"}],"version-history":[{"count":7,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/413\/revisions"}],"predecessor-version":[{"id":421,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/413\/revisions\/421"}],"wp:attachment":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/media?parent=413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/categories?post=413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/tags?post=413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}