{"id":336,"date":"2012-07-07T04:23:01","date_gmt":"2012-07-07T04:23:01","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/?p=336"},"modified":"2012-07-07T04:48:21","modified_gmt":"2012-07-07T04:48:21","slug":"how-to-create-a-facebook-event","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/how-to-create-a-facebook-event\/","title":{"rendered":"How to Create a Facebook Event"},"content":{"rendered":"

\"\"One of the ways to create visibility through social media is to create an event on Facebook.<\/p>\n

If you have an event, then you can promote it on Facebook and then link out to a registration page.<\/p>\n

The benefit is that this will create social proof and will provide an opportunity for viral marketing.<\/p>\n

Here is a simple step by step process to create a Facebook Event:<\/strong><\/p>\n

1. Go to the Events Page:<\/strong><\/p>\n

Visit https:\/\/www.facebook.com\/events\/<\/a><\/p>\n

Click on Create Event in the upper right corner. That will open a new window where you can enter information regarding your event.<\/p>\n

2. Event Name<\/strong><\/p>\n

This is the name of the event and it\u2019s what will be shown when someone receives a notification about the event. If your event has a top name speaker, you may want to include their name in the name of the event.<\/p>\n

3. Event Details<\/strong><\/p>\n

This is the largest block of space to enter event information. This is where you can promote your event. Include as many details as you think people will need initially. This is just a space for plain text, so you don\u2019t have much of an opportunity to format the text.<\/p>\n

Be sure to include several links to your registration page. You can use capital letters to call attention.<\/p>\n

4. Location<\/strong><\/p>\n

Include the event location. Facebook may recognize the event location and even insert an option to view a map.<\/p>\n

\"\"<\/a>
\n5. Date & Time<\/strong><\/p>\n

Enter the date of the event. Then, add the start and end time for the event. The field for the end time will appear after you enter the start time.<\/p>\n

6. Privacy<\/strong><\/p>\n

Is this a public or a private event? Choose who you want to be able to see the event. Note that selecting public doesn\u2019t notify anyone of the event. See the step below for Inviting Friends.<\/p>\n

7. Event Photo<\/strong><\/p>\n

Selecting a photo for your event can help to add a nice visual element to draw attention. Think about how people will see your event. On the event page, you can only see a small thumbnail image of the photo. So, don\u2019t select a photo with a lot of small text.<\/p>\n

If you are the speaker at the event, then you can use your own photo.<\/p>\n

8. Invite Friends<\/strong><\/p>\n

The last step in the process is to invite people to the event. This is the most tedious part of the entire process because you have to select a checkbox next to each person\u2019s name.<\/p>\n

Here\u2019s a tip: you can select a list of filter the names of your friends. This can save time if you have created a list with people you want to invite to events.<\/p>\n

Add an event today and start capitalizing on the opportunities to promote your events through Facebook.<\/p>\n

Rick Cooper
\nOnline Marketing and Social Media Trainer<\/p>\n","protected":false},"excerpt":{"rendered":"

One of the ways to create visibility through social media is to create an event on Facebook. If you have an event, then you can promote it on Facebook and then link out to a registration page. The benefit is that this will create social proof and will provide an opportunity for viral marketing. Here … <\/p>\n

Continue reading<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[332,21,14],"tags":[333,9,123],"class_list":["post-336","post","type-post","status-publish","format-standard","hentry","category-event-marketing","category-online-marketing-2","category-social-media","tag-events","tag-facebook","tag-public-speaking","item-wrap"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-5q","jetpack-related-posts":[{"id":991,"url":"https:\/\/socialmediaoutcomes.com\/go\/6-strategies-to-leverage-facebook-groups\/","url_meta":{"origin":336,"position":0},"title":"6 Strategies to Leverage Facebook Groups","author":"Rick Cooper","date":"October 22, 2014","format":false,"excerpt":"One of the secrets to build an effective network on Facebook is to use Facebook Groups. You can find friends, business associates, potential clients and Joint Venture Partners within Facebook Groups. You need a strategy to find Facebook groups, post to them and build relationships. And you need a method\u2026","rel":"","context":"In "Facebook Marketing"","block_context":{"text":"Facebook Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/facebook-marketing\/"},"img":{"alt_text":"Leverage Facebook Groups","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2014\/10\/leverage-facebook-groups-300x150.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":850,"url":"https:\/\/socialmediaoutcomes.com\/go\/networking-secrets-to-prospect-for-customers-at-events\/","url_meta":{"origin":336,"position":1},"title":"Networking Secrets to Prospect for Customers at Events","author":"Rick Cooper","date":"September 16, 2013","format":false,"excerpt":"Event marketing is one of the most effective ways to develop rapid relationships with potential customers and clients. And this is especially true for 2-3 day events. For some business owners, this is one of their primary marketing strategies. They are professional event attenders. They find that they can reach\u2026","rel":"","context":"In "Event Marketing"","block_context":{"text":"Event Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/event-marketing\/"},"img":{"alt_text":"Happy people talking and networking.","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/09\/Happy-people-talking-and-networking.-300x199.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1866,"url":"https:\/\/socialmediaoutcomes.com\/go\/tips-to-promote-your-webinar-on-facebook\/","url_meta":{"origin":336,"position":2},"title":"Tips to Promote your Webinar on Facebook","author":"Rick Cooper","date":"May 26, 2016","format":false,"excerpt":"Hosting a Webinar is a great way to position yourself as an expert, add value and lead people to a next step in working with you. Learn how to use Facebook to promote your webinars in the video below. Click below to watch the video... The video above was recorded\u2026","rel":"","context":"In "Event Marketing"","block_context":{"text":"Event Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/event-marketing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/05\/tips-to-promote-your-webinar-on-facebook.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":1367,"url":"https:\/\/socialmediaoutcomes.com\/go\/viral-marketing-strategies-for-social-media\/","url_meta":{"origin":336,"position":3},"title":"Viral Marketing Strategies for Social Media","author":"Rick Cooper","date":"March 17, 2015","format":false,"excerpt":"Traditional advertising such as radio, TV and newpaper ads are expensive. And their results are limited. Social media is inexpensive and has great potential. One advantage of social media is that it can create viral marketing. Viral marketing is getting other people to share your message. Think of a viral\u2026","rel":"","context":"In "Attraction Marketing"","block_context":{"text":"Attraction Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/attraction-marketing\/"},"img":{"alt_text":"Viral Marketing","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2015\/03\/viral-marketing-300x290.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1021,"url":"https:\/\/socialmediaoutcomes.com\/go\/ely-delaney-shares-tips-to-become-a-better-networker\/","url_meta":{"origin":336,"position":4},"title":"Ely Delaney Shares Tips to Become a Better Networker","author":"Rick Cooper","date":"November 6, 2014","format":false,"excerpt":"Marketing Expert Ely Delaney wrote a great blog title, 3 Tips To Become A Better Networker At Live Events. Ely starts his blog by talking about the importance of showing up early at events. Here's what Ely had to say... \"Want to quickly become the most remembered person at any\u2026","rel":"","context":"In "Event Marketing"","block_context":{"text":"Event Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/event-marketing\/"},"img":{"alt_text":"Ely Delaney","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2014\/11\/ely-delaney-marketing-expert.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":413,"url":"https:\/\/socialmediaoutcomes.com\/go\/developing-your-social-media-influence\/","url_meta":{"origin":336,"position":5},"title":"Developing your Social Media Influence","author":"Rick Cooper","date":"November 11, 2012","format":false,"excerpt":"Michele Jennae is Founder of influenSPHERE, a company dedicated to helping people strategically expand their sphere of influence. I first met Michele through Twitter. I liked her posts on Twitter and started retweeting her posts. She retweeted some of my posts too. Social media makes it easy to share someone\u2026","rel":"","context":"In "Communication"","block_context":{"text":"Communication","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/communication\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2012\/11\/michele-jennae.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/336","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/comments?post=336"}],"version-history":[{"count":10,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/336\/revisions"}],"predecessor-version":[{"id":349,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/336\/revisions\/349"}],"wp:attachment":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/media?parent=336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/categories?post=336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/tags?post=336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}