{"id":1988,"date":"2016-09-29T16:51:46","date_gmt":"2016-09-29T16:51:46","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/?p=1988"},"modified":"2016-09-29T17:23:17","modified_gmt":"2016-09-29T17:23:17","slug":"use-graphics-on-social-media-to-create-engagement-and-attract-clients","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/use-graphics-on-social-media-to-create-engagement-and-attract-clients\/","title":{"rendered":"Use Graphics on Social Media to Create Engagement and Attract Clients"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/use-graphics-on-social-media-to-create-engagement-and-attract-clients.png\" alt=\"use-graphics-on-social-media-to-create-engagement-and-attract-clients\" width=\"560\" height=\"315\" class=\"aligncenter size-full wp-image-1990\" srcset=\"https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/use-graphics-on-social-media-to-create-engagement-and-attract-clients.png 560w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/use-graphics-on-social-media-to-create-engagement-and-attract-clients-300x169.png 300w\" sizes=\"auto, (max-width: 560px) 100vw, 560px\" \/>Live-streaming video is all the rage right now. And the fact of the matter is that many people will not take the time to watch a 15 minute Facebook Live broadcast.<\/p>\n<h1>Images Grab Attention<\/h1>\n<p>They will, however, take 15 seconds to look at a graphic posted on social media. And they might like, comment and share the image.<\/p>\n<p>Graphics have a way of drawing in a reader. Whether scrolling through the Facebook newsfeed on a browser or on a mobile device, images cause people to stop for a moment and look. And that is an efficient use of time.<\/p>\n<p>But how difficult is it to actually create images for social media?<\/p>\n<h1>Graphics Can Be Easy to Create<\/h1>\n<p>According to Visual Marketing Expert and Author Susan Joy Schleef, &#8220;Many users are not aware that PowerPoint is actually a pretty powerful graphic design tool.  As such, it can be used to create customized flat design graphics, such as icons, buttons, social media headers, and much more.&#8221;<\/p>\n<p>Read more in Susan&#8217;s blog post on <a href=\"http:\/\/presentationswithresults.com\/how-to-create-your-own-flat-graphics-in-powerpoint-and-why\/\" target=\"_blank\">How to Create Your Own Flat Graphics in PowerPoint \u2014 and Why!<\/a><\/p>\n<p>Susan&#8217;s upcoming book, Get Your Message into their Brains: Neuromarketing Secrets for Better Content Marketing Results, is chock full of visual marketing strategies.<\/p>\n<p>Visual Design is an art as much as it is a science. You have to start somewhere and you will learn as you go.<\/p>\n<h1>Create Social Media Quote Images<\/h1>\n<p>One of the simplest types of graphics to create is a Social Media Quote Image. Start with a beautiful photograph. Add a quote from a famous author. Then, add your Twitter ID (i.e. <a href=\"http:\/\/twitter.com\/rickcooper\" target=\"_blank\">@RickCooper<\/a>) or your website address (i.e. <a href=\"http:\/\/socialmediaoutcomes.com\/\" target=\"_blank\">SocialMediaOutcomes.com<\/a>).<\/p>\n<p>I would encourage you to invest some time in creating graphic images for use on social media sites.<\/p>\n<h1>Graphic images can be posted on:<\/h1>\n<ul>\n<li>Facebook<\/li>\n<li>Twitter<\/li>\n<li>LinkedIn<\/li>\n<li>Google+<\/li>\n<li>Instagram<\/li>\n<li>Pinterest<\/li>\n<li>And more<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/progress-over-perfection-twitter.png\" alt=\"progress-over-perfection-twitter\" width=\"1024\" height=\"512\" class=\"aligncenter size-full wp-image-1993\" srcset=\"https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/progress-over-perfection-twitter.png 1024w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/progress-over-perfection-twitter-300x150.png 300w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/progress-over-perfection-twitter-768x384.png 768w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/progress-over-perfection-twitter-340x170.png 340w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>In fact, you can even embed your social media graphics on your blog and make it easy for people to share them on social media sites. That creates instant viral marketing.<\/p>\n<p><strong>Rick Cooper<\/strong><br \/>\nOnline Marketing and Social Media Expert<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Live-streaming video is all the rage right now. And the fact of the matter is that many people will not take the time to watch a 15 minute Facebook Live broadcast. Images Grab Attention They will, however, take 15 seconds to look at a graphic posted on social media. And they might like, comment and &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/socialmediaoutcomes.com\/go\/use-graphics-on-social-media-to-create-engagement-and-attract-clients\/\">Continue reading<\/a><\/p>\n","protected":false},"author":7,"featured_media":1990,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[14,345,582],"tags":[584,583,585],"class_list":["post-1988","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","category-social-media-trends","category-visual-marketing","tag-graphics","tag-social-media-quote-images","tag-visual-design","item-wrap"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-w4","jetpack-related-posts":[{"id":1924,"url":"https:\/\/socialmediaoutcomes.com\/go\/making-social-media-graphics\/","url_meta":{"origin":1988,"position":0},"title":"Making Social Media Graphics","author":"Rick Cooper","date":"August 24, 2016","format":false,"excerpt":"I love tapping into my creativity. Sometimes I challenge myself in order to keep me on my toes. For example, just recently, I emailed clients in my Social Media and Online Networking Mastery Program and offered to create a social media graphic for them at no charge. I normally charge\u2026","rel":"","context":"In &quot;Content Marketing&quot;","block_context":{"text":"Content Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/content-marketing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/08\/making-social-media-graphics.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/08\/making-social-media-graphics.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/08\/making-social-media-graphics.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":554,"url":"https:\/\/socialmediaoutcomes.com\/go\/build-brand-awareness-through-social-media\/","url_meta":{"origin":1988,"position":1},"title":"Build Brand Awareness through Social Media","author":"Rick Cooper","date":"March 12, 2013","format":false,"excerpt":"You're investing a lot of time on social media, but are you creating leverage through social sharing? Post, monitor and engage. These are the techniques that help to drive interaction, add friends and get results. You also have an opportunity to create awareness for your business. Create Branded Images You\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/marketing-2\/"},"img":{"alt_text":"Post Consistently on Social Media","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/03\/post-consistently-on-social-media.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1367,"url":"https:\/\/socialmediaoutcomes.com\/go\/viral-marketing-strategies-for-social-media\/","url_meta":{"origin":1988,"position":2},"title":"Viral Marketing Strategies for Social Media","author":"Rick Cooper","date":"March 17, 2015","format":false,"excerpt":"Traditional advertising such as radio, TV and newpaper ads are expensive. And their results are limited. Social media is inexpensive and has great potential. One advantage of social media is that it can create viral marketing. Viral marketing is getting other people to share your message. Think of a viral\u2026","rel":"","context":"In &quot;Attraction Marketing&quot;","block_context":{"text":"Attraction Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/attraction-marketing\/"},"img":{"alt_text":"Viral Marketing","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2015\/03\/viral-marketing-300x290.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":432,"url":"https:\/\/socialmediaoutcomes.com\/go\/10-tips-to-leverage-social-media\/","url_meta":{"origin":1988,"position":3},"title":"10 Tips to Leverage Social Media","author":"Rick Cooper","date":"January 1, 2013","format":false,"excerpt":"I want to share a Top 10 List with you. This list is focused on giving you some strategies to implement on social media right now. Read the list below and then watch the video! (SCROLL DOWN FOR THE VIDEO) I would suggest you pick one strategy below and implement\u2026","rel":"","context":"In &quot;Social Marketing&quot;","block_context":{"text":"Social Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/social-marketing\/"},"img":{"alt_text":"How to leverage social media","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2013\/01\/leverage-social-media-300x231.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1871,"url":"https:\/\/socialmediaoutcomes.com\/go\/visual-content-for-social-media-posts\/","url_meta":{"origin":1988,"position":4},"title":"Visual Content for Social Media Posts","author":"Rick Cooper","date":"June 1, 2016","format":false,"excerpt":"How effectively are you using visual content on the internet? I had the opportunity to appear on Creative Marketing TV, hosted by Susan Joy Schleef. We talked about the importance of creating visual content to include in your social media posts. Here is a quick excerpt from the interview. Watch\u2026","rel":"","context":"In &quot;Content Marketing&quot;","block_context":{"text":"Content Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/content-marketing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/06\/visual-marketing-strategies.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/06\/visual-marketing-strategies.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/06\/visual-marketing-strategies.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":2054,"url":"https:\/\/socialmediaoutcomes.com\/go\/4-tips-for-posting-linkedin-updates\/","url_meta":{"origin":1988,"position":5},"title":"4 Tips for Posting LinkedIn Updates","author":"Rick Cooper","date":"November 2, 2016","format":false,"excerpt":"Did you realize that LinkedIn has a newsfeed just like Facebook? You can post updates and people can like, comment and share. Surprisingly, very few people actually make use of this valuable feature. Not only that, some of your activity on LinkedIn will also appear in the newsfeed. So, what\u2026","rel":"","context":"In &quot;LinkedIn Marketing&quot;","block_context":{"text":"LinkedIn Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/linkedin-marketing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/11\/4-tips-for-posting-linkedIn-updates.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/11\/4-tips-for-posting-linkedIn-updates.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/11\/4-tips-for-posting-linkedIn-updates.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]}],"jetpack_featured_media_url":"https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2016\/09\/use-graphics-on-social-media-to-create-engagement-and-attract-clients.png","_links":{"self":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/1988","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/comments?post=1988"}],"version-history":[{"count":6,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/1988\/revisions"}],"predecessor-version":[{"id":1996,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/1988\/revisions\/1996"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/media\/1990"}],"wp:attachment":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/media?parent=1988"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/categories?post=1988"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/tags?post=1988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}