{"id":1458,"date":"2015-07-07T05:46:04","date_gmt":"2015-07-07T05:46:04","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/?p=1458"},"modified":"2015-07-07T06:11:42","modified_gmt":"2015-07-07T06:11:42","slug":"3-valuable-lessons-from-a-billionaire","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/3-valuable-lessons-from-a-billionaire\/","title":{"rendered":"3 Valuable Lessons from a Billionaire"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2015\/07\/peter-thiel-300x233.jpg\" alt=\"Peter Thiel\" width=\"300\" height=\"233\" class=\"alignright size-medium wp-image-1460\" srcset=\"https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2015\/07\/peter-thiel-300x233.jpg 300w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2015\/07\/peter-thiel.jpg 400w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>What can you learn from a billionaire?<\/p>\n<p>I imagine you can learn a lot.<\/p>\n<p>Peter Thiel is an Angel Investor and Venture Capitalist. His net worth was $2.2 billion as of January 2015.<\/p>\n<p>He co-founded a little company called PayPal in 1998 along with fellow billionaire Elon Musk and Max Levchin. Thiel acquired a 10.2% stake in Facebook in 2004, investing $500,000 in the new company. He is passionate about startup companies.<\/p>\n<p>Peter is author of Zero to One: Notes on Startups, or How to Build the Future.<\/p>\n<p>More on his book in a moment.<\/p>\n<p>The Wall Street Journal interviewed Peter Thiel on the topic of competition. I encourage you to watch the video below. You may pick up a few ideas.<\/p>\n<h1>Wall Street Journal Video Interview with Peter Thiel<\/h1>\n<p><iframe loading=\"lazy\" allowfullscreen=\"true\" webkitallowfullscreen=\"true\" mozallowfullscreen=\"true\" frameborder=\"0\" scrolling=\"no\" width=\"512\" height=\"288\" src=\"http:\/\/video-api.wsj.com\/api-video\/player\/iframe.html?guid=3D9A5E99-02E5-42EB-8B10-ED8E37FA26DD\"><\/iframe><\/p>\n<h2>Zero to One (Lessons from the Book)<\/h2>\n<p>As I understand it, the phrase Zero to One refers to the act of creation. You move from a state of nothing to a state of having created someone new and fresh. Think about companies like PayPal, Google, and Facebook.<\/p>\n<p>In his book Zero to one, Thiel talks about what differentiates successful startups from those that fail.<\/p>\n<p>I read a summary of the book and extracted a few golden nuggets.<\/p>\n<h1>Here are 3 valuable lessons from the book:<\/h1>\n<h2>1. Founding a company is just like building a house.<\/h2>\n<p>You can&#8217;t build either on a flawed foundation. He makes a point in the book that the most successful startups in the future will be ones that innovate an entirely new concept, not simply build upon what others have already created.<\/p>\n<h2>2. Build a business that has a unique competitive advantage where rivals cannot enter.<\/h2>\n<p>Thiel contrasts Google vs. the airline industries. Airlines are extremely competitive whereas Google is more of a monopoly. Google is extremely profitable because it can focus on innovation rather than competition. The airlines are barely profitable.<\/p>\n<h2>3. You can create your own success<\/h2>\n<p>Steve Jobs is a perfect example of someone who envisioned and executed long term plans to distribute innovative products.<\/p>\n<p>There is no doubt Jobs was a genius. He was a visionary who anticipated what customers would want even before they knew what they wanted. Clean, simple designs won Apple satisfied customers willing to evangelize the brand and spread the word.<\/p>\n<p>In my opinion, Thiel&#8217;s advice in the book is well suited for technology companies with a creative team and money to spend. The average small business owner may have a hard time applying some of the lessons in the book. But, I will reserve judgment until I have read and re-read the book.<\/p>\n<p>At any rate, studying a book like this will get you to think bigger, to think globally and to stretch and grow.<\/p>\n<p><strong>Rick Cooper<\/strong><br \/>\nOnline Marketing and Social Media Trainer<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What can you learn from a billionaire? I imagine you can learn a lot. Peter Thiel is an Angel Investor and Venture Capitalist. His net worth was $2.2 billion as of January 2015. He co-founded a little company called PayPal in 1998 along with fellow billionaire Elon Musk and Max Levchin. Thiel acquired a 10.2% &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/socialmediaoutcomes.com\/go\/3-valuable-lessons-from-a-billionaire\/\">Continue reading<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[42,30,105],"tags":[480,478,137,479],"class_list":["post-1458","post","type-post","status-publish","format-standard","hentry","category-marketing-2","category-opportunities","category-success","tag-innovation","tag-peter-thiel","tag-success-2","tag-zero-to-one","item-wrap"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-nw","jetpack-related-posts":[{"id":1621,"url":"https:\/\/socialmediaoutcomes.com\/go\/peter-chester-talks-about-coding-with-a-team-at-wordcamp-sacramento-2015\/","url_meta":{"origin":1458,"position":0},"title":"Peter Chester Talks about Coding with a Team at Wordcamp Sacramento 2015","author":"Rick Cooper","date":"November 16, 2015","format":false,"excerpt":"Topic: Coding with a Team Speaker: Peter Chester One of the most interesting presentations I attended at Wordcamp Sacramento, that was a little over my head, was on coding workflow. 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We'll be talking about Marketing to Attract your Ideal Client Attracting Ideal Clients on BlogTalkRadioMarketing to Attract your Ideal Client August 20th (Episode 18) 3pm Pacific \/ 5pm Central \/ 6pm EasternSpecial Guest: Nancy Michaels Tune in every\u2026","rel":"","context":"In &quot;Email Marketing&quot;","block_context":{"text":"Email Marketing","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/email-marketing\/"},"img":{"alt_text":"Nancy_bio_photo","src":"https:\/\/i0.wp.com\/www.attractingidealclients.com\/images\/2008\/08\/15\/nancy_bio_photo.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1583,"url":"https:\/\/socialmediaoutcomes.com\/go\/review-wordcamp-sacramento-2015-for-wordpress-users-designers-and-developers\/","url_meta":{"origin":1458,"position":2},"title":"Review: Wordcamp Sacramento 2015 for WordPress Users, Designers and Developers","author":"Rick Cooper","date":"November 9, 2015","format":false,"excerpt":"I had the great opportunity to attend my first Wordcamp on November 7, 2015. It's been on my to-do list for about 3 years now. Wordcamps are hosted around the world, so when I heard that one was planned for Sacramento, I knew I had to attend! One of the\u2026","rel":"","context":"In &quot;Blogs&quot;","block_context":{"text":"Blogs","link":"https:\/\/socialmediaoutcomes.com\/go\/category\/blogs\/"},"img":{"alt_text":"wordcamp-sacramento-name-badge-rick-cooper","src":"https:\/\/i0.wp.com\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2015\/11\/wordcamp-sacramento-name-badge-rick-cooper-198x300.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1723,"url":"https:\/\/socialmediaoutcomes.com\/go\/rick-cooper-interviewed-on-school-for-startups-radio\/","url_meta":{"origin":1458,"position":3},"title":"Rick Cooper Interviewed on School for Startups Radio","author":"Rick Cooper","date":"February 17, 2016","format":false,"excerpt":"What strategies will drive growth on social media? 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