{"id":1039,"date":"2014-11-20T22:34:37","date_gmt":"2014-11-20T22:34:37","guid":{"rendered":"http:\/\/socialmediaoutcomes.com\/go\/?p=1039"},"modified":"2014-11-20T22:41:35","modified_gmt":"2014-11-20T22:41:35","slug":"improving-the-language-on-your-website","status":"publish","type":"post","link":"https:\/\/socialmediaoutcomes.com\/go\/improving-the-language-on-your-website\/","title":{"rendered":"Improving the Language on your Website"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-1041\" src=\"http:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2014\/11\/adam-hommey-258x300.jpg\" alt=\"Adam Hommey\" width=\"215\" height=\"250\" srcset=\"https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2014\/11\/adam-hommey-258x300.jpg 258w, https:\/\/socialmediaoutcomes.com\/go\/wp-content\/uploads\/2014\/11\/adam-hommey.jpg 304w\" sizes=\"auto, (max-width: 215px) 100vw, 215px\" \/>My friend and Website expert <a href=\"http:\/\/www.helpmywebsitesell.com\/putting-the-spark-back\/\" target=\"_blank\">Adam Hommey shared a great insight on his blog recently<\/a>. He wrote that many business owners have lost the spark in communicating effectively with their audience. To prove this, he says,<\/p>\n<p>&#8220;It feels like you&#8217;re having the same conversation every single day. Look at your ezines, blog posts, articles, teleseminars, Facebook updates, LinkedIn discussion topics, etc. Pretend you&#8217;re seeing it for the first time. Is it exciting? Interesting? Entertaining? Inspiring?&#8221;<\/p>\n<p>Think about your own writing. Is your own writing interesting and effective? Does it connect with your audience?<\/p>\n<p>For many people, the answer may be no. Why does this happen?<\/p>\n<p>Adam shares a few excellent insights into why your writing might be ineffective.<\/p>\n<p><a href=\"http:\/\/www.helpmywebsitesell.com\/putting-the-spark-back\/\" target=\"_blank\">Click here to read his full blog post<\/a>.<\/p>\n<p>The good news is that it&#8217;s easy to revise the copy on your website. Take time periodically to evaluate and update your web copy.<\/p>\n<p><strong>Rick Cooper<\/strong><br \/>\nOnline Marketing and Social Media Trainer<\/p>\n","protected":false},"excerpt":{"rendered":"<p>My friend and Website expert Adam Hommey shared a great insight on his blog recently. He wrote that many business owners have lost the spark in communicating effectively with their audience. To prove this, he says, &#8220;It feels like you&#8217;re having the same conversation every single day. Look at your ezines, blog posts, articles, teleseminars, &hellip; <\/p>\n<p><a class=\"more-link btn\" href=\"https:\/\/socialmediaoutcomes.com\/go\/improving-the-language-on-your-website\/\">Continue reading<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[339,431,93],"tags":[434,433,432],"class_list":["post-1039","post","type-post","status-publish","format-standard","hentry","category-content-marketing","category-websites-2","category-writing","tag-adam-hommey","tag-copywriting-tips","tag-website-conversion","item-wrap"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2vsw5-gL","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/1039","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/comments?post=1039"}],"version-history":[{"count":6,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/1039\/revisions"}],"predecessor-version":[{"id":1046,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/posts\/1039\/revisions\/1046"}],"wp:attachment":[{"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/media?parent=1039"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/categories?post=1039"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialmediaoutcomes.com\/go\/wp-json\/wp\/v2\/tags?post=1039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}