Rick is an Author, Speaker, and Coach. He is author of Seize your Opportunities, Marketing Magic, and Extreme Excellence. Rick works with small business owners who want to generate more leads online and increase sales on the internet.He specializes in working with Coaches, Speakers, and Experts. He helps them leverage their expertise to attract clients online. He has provided marketing consulting and support to some of the top speakers in the world.
Rick Cooper
Author's posts
Jan 06
Driving Content Marketing Consistency Using a Blog Editorial Calendar
Oh my goodness, it’s sad to see how speakers and coaches start a blog and then fail to post on a regular basis. Here’s the thing: people are watching you. Your current clients are watching, your prospective clients are watching and your Joint Venture partners are watching. Are they happy with what they see? Or …
Dec 04
Tips to Craft a Blog Messaging Strategy
Blogging is an extremely useful Content Marketing strategy which will enable you to attract new coaching clients. And for speakers, blogging provides a great platform to add value, position you as an expert on your speaking topics, promote your live events and drive new speaking engagements. Are you just starting to craft your blog messaging strategy? …
Nov 30
7 Productivity Tips for Coaches and Speakers
You’ve probably heard that time is money. It’s true and for small business owners, the difference between being productive and wasting time could be the difference between success and failure. There is only so much time in the day and if you have set ambitious goals for the year, then there is no time to …
Apr 25
How to Build Virtual Rapport Online
The challenge many face online today is that there are so many people to connect with, it can be very overwhelming to know what to do to build relationships. And for most small business owners, whatever they choose to do tends to be “hit and miss”. They often do not consistently implement a strategy. Build …
Apr 18
Tips to Repurpose Speaker Content
As a public speaker, you are a fountain of knowledge. And knowledge leads to content. Whenever you speak, pearls of wisdom pour forth. Or, as least, that’s the assumption. I want you to become prolific when it comes to creating content. I want you to get into action and publish something valuable online. Here are …
Sep 27
How to Overcome your LinkedIn Phobia
Are you afraid of LinkedIn? Why is it that people are much more comfortable spending time on Facebook rather than LinkedIn when they would actually get better results from using LinkedIn? There are 6 Common Reasons People have a LinkedIn Phobia: 1. They don’t have an impressive LinkedIn profile LinkedIn more so than Facebook allows …
Aug 29
Creative Marketing TV Features Rick Cooper on Livestreaming Strategies
Livestreaming video is a great strategy to attract potential clients and build trust and rapport. I recently had the opportunity to participate in a panel discussion on Creative Marketing TV. I joined 4 other experts including Anna Scheller, Joan Kent, Tim Maudlin and Andrew Poletto. We each shared our experiences in livestreaming video online. Creative …
Mar 21
How to Prepare for Calls Using Social Media Sites
Social Media is a great tool for building relationships. And not only is it useful for building relationships online, you can also use it to build relationships by phone. You can learn a lot about people just by visiting their social media profiles. You can learn where they live, what they are interested in and …
Sep 20
Speaker Marketing Tips to Book Interviews
As a public speaker, you should take advantage of every opportunity to speak. Not just at live events, but also through the media as well. One simple, repeatable strategy is to book interviews. Here are 3 reasons Why Interviews Are So Effective: 1. Interviews position you as an expert By simply showing up for an …
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