Rick Cooper

Author's details

Name: Rick Cooper
Date registered: August 19, 2016

Latest posts

  1. 5 Ways to Make your Campaign Emails More Compelling — September 18, 2017
  2. Information Product Secrets: Tips to Brainstorm Titles — August 21, 2017
  3. How to Create Engagement on Facebook Using Questions — April 26, 2017
  4. Speaker Marketing Tips: Developing a Bundle — April 19, 2017
  5. Tips to Leverage Marketing Swipe Files — April 5, 2017

Most commented posts

  1. Tips to Leverage Marketing Swipe Files — 14 comments
  2. Speaker Marketing Tips: Developing a Bundle — 5 comments
  3. How to Create Engagement on Facebook Using Questions — 3 comments

Author's posts listings

Sep 18

5 Ways to Make your Campaign Emails More Compelling

Email marketing is an effective strategy for adding value. You can send a solo email. Or you can schedule a whole email marketing campaign. Email campaigns allow you to systematically build trust and rapport and share details of an offer or opportunity over time. Here are 5 strategies to create effective campaign emails: 1. Create …

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Aug 21

Information Product Secrets: Tips to Brainstorm Titles

What is in a name? One of the challenges that often holds coaches and speakers back from creating information products is selecting a title for their product. You see, many people face indecision when selecting a title. Oftentimes, they cannot even start on a product until they feel they have a great title. I think …

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Apr 26

How to Create Engagement on Facebook Using Questions

There is a value in creating engagement with members of your social network. Why is it important to create engagement? It’s just like meeting people in person. You will learn a lot more if you talk instead of just staring at each other. There is an art in having conversations offline. And there is an …

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Apr 19

Speaker Marketing Tips: Developing a Bundle

So, you are a public speaker. What do you have to offer potential clients? As a speaker, you have an amazing array of options. All you have to do is utilize your creativity. Are you a creative person? Simply tap into your creativity and create something you can monetize. Let me share a little secret …

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Apr 05

Tips to Leverage Marketing Swipe Files

When it comes to creating marketing copy, you don’t have to start from scratch. You can find inspiration from your own past marketing efforts. And you can borrow ideas from others. The most common method is by creating a swipe file. Let me give you a simple example. Have you ever been to a trade …

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Mar 24

The Magic of Email Marketing and Why You Need to Build Your Email List

I am still surprised at how few small business owners take advantage of the power of Email Marketing. What’s more powerful than having ongoing access to prospective clients so you can add value, build trust and rapport and lead them to a next step in working with you? Email Marketing is an extremely cost effective …

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Feb 03

Website Tips to Use Hyperlinks

I remember back in the early days of the internet when people first called it the World Wide Web. That was many decades ago. A lot has changed since then, but some things have stayed the same. One of the most exciting aspects of the internet early on was the interconnected nature of the web. …

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Jan 30

Tips to Plan an Online Marketing Strategy

One of the mistakes small business owners often make is to hesitate before taking action on online marketing strategies. Why do they hesitate? Why Small Business Hesitate to Take Action They want to develop a comprehensive online marketing strategy that will work for now and years to come. Yes, there is a value to doing …

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Jan 21

Where to Focus your Marketing for Growth

Are you focused? Are you taking the right actions to accomplish your goals? Would you like to increase sales and build your client base? Let’s consider a few of the sales and marketing tasks you should be completing on a weekly basis. Here are 3 Critical Sales and Marketing Tasks You Should Focus on: 1. …

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Jan 12

Tips to Retweet Content on Twitter

Twitter is easy to use. There is a simplicity in a tweet. Being limited to 140 characters makes it easy for you to create a concise message and share it in the form of a tweet. Why You Should Retweet It’s also easy to retweet content. A retweet is simply sharing someone else’s tweet. Retweeting …

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